1. Introduction
This Privacy Policy ("Policy") is published by pk34, the online casino and sports betting platform accessible at https://pk34.net and any associated mobile applications or digital interfaces (collectively, the "Platform"). This Policy sets out how pk34 collects, processes, stores, and protects personal data belonging to registered players and visitors who access the Platform from Pakistan or any other territory.
pk34 is fully committed to safeguarding the privacy of all users. We understand that the personal data you share with us is sensitive — it includes your identity documents, financial information, and gaming activity. We treat all of this data with the highest standard of care and in strict accordance with applicable data protection obligations.
By registering an account on the pk34 Platform, depositing funds, or continuing to browse after this Policy has been made available to you, you acknowledge that you have read and understood this Policy and that you consent to the processing of your personal data as described herein. If you do not agree with any part of this Policy, you should discontinue use of the Platform immediately and contact our support team to request account closure.
Note: This Policy should be read alongside the pk34 Terms & Conditions, which govern your use of the Platform as a whole. In the event of any inconsistency between this Policy and the Terms & Conditions on a data-specific matter, this Policy takes precedence.
2. Data Controller
For the purposes of applicable data protection law, pk34 acts as the data controller in respect of personal data collected through the Platform. As data controller, pk34 determines the purposes and means by which your personal data is processed.
pk34 is operated by a company incorporated and licensed under an international gaming jurisdiction. Full corporate registration details are available upon written request submitted to our support team at the contact address listed in Section 15 of this Policy.
Data Protection Officer: pk34 has designated a Data Protection Officer (DPO) responsible for overseeing compliance with data protection obligations. The DPO can be contacted via the support email address listed in Section 15. Requests directed specifically to the DPO should be clearly marked as such.
3. Data We Collect
pk34 collects the following categories of personal data from players and Platform visitors. We only collect what is necessary for the specific purposes identified in Section 5 of this Policy.
| Category |
Data Types |
Purpose |
| Identity Data |
Full legal name, date of birth, CNIC number, passport number (where applicable), selfie/biometric photo for KYC verification |
Account registration, age verification, KYC compliance |
| Contact Data |
Mobile phone number, email address, residential address (city, province) |
Account communications, transaction notifications, support |
| Financial Data |
JazzCash / EasyPaisa account number, bank account details (HBL, UBL, Meezan Bank), card type and last 4 digits (Visa/Mastercard), transaction history |
Payment processing, withdrawal verification, AML compliance |
| Gaming Data |
Game session logs, wagers placed, winnings received, bonus usage, responsible gaming tool settings |
Platform operation, dispute resolution, responsible gaming monitoring |
| Technical Data |
IP address, device type and OS, browser type, session timestamps, geolocation (city-level) |
Security, fraud prevention, Platform optimisation |
| Communications Data |
Live chat transcripts, support emails, feedback submissions |
Support delivery, quality assurance, dispute evidence |
| Marketing Preferences |
Opt-in / opt-out status for email, SMS, and push notifications |
Sending or suppressing promotional communications per player preference |
pk34 does not collect special categories of sensitive personal data such as racial or ethnic origin, political opinions, religious beliefs, health data, or biometric data beyond what is strictly required for identity verification purposes.
4. How We Collect Your Data
pk34 collects personal data through the following channels:
- Direct Submission: Data you voluntarily provide during account registration, KYC document upload, deposit or withdrawal requests, support interactions, or when completing any form on the Platform.
- Automated Technical Collection: Data collected automatically when you access the Platform, including IP address, device identifiers, browser type, session duration, and pages visited. This data is collected via server logs and analytics tools.
- Cookies and Similar Technologies: As described in full in Section 9, pk34 uses cookies and local storage to maintain session state, prevent fraud, and analyse Platform performance.
- Third-Party Verification Providers: Identity and document verification data may be received from third-party KYC providers that pk34 uses to confirm CNIC authenticity and conduct age verification checks. These providers are bound by strict data processing agreements.
- Payment Processors: Transaction confirmation data (but not full card numbers or full bank account numbers) is received from pk34's payment processing partners including JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, and card scheme processors.
5. How We Use Your Data
pk34 uses the personal data we collect for the following specific purposes:
- Account Registration and Management: To create, maintain, and administer your pk34 player account, including processing login credentials, managing account settings, and responding to account queries from users across Pakistan.
- Identity Verification and KYC: To verify that you meet the 21+ age requirement and to confirm your identity as required under our international gaming license obligations. This is a mandatory process for all players seeking to withdraw funds.
- Transaction Processing: To process deposits and withdrawals via your chosen payment method (JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, Visa, or Mastercard) and to maintain accurate financial records of all account activity.
- Fraud Prevention and Security: To detect, investigate, and prevent fraudulent activity, money laundering, account takeovers, bonus abuse, and any other conduct that may compromise the integrity of the pk34 Platform or the security of our players.
- Legal and Regulatory Compliance: To comply with Anti-Money Laundering (AML) obligations, gaming license conditions, and any other applicable legal or regulatory requirements including responding to lawful requests from government or law enforcement authorities.
- Customer Support: To respond to player queries, resolve disputes, and deliver support services via live chat and email in a timely and effective manner.
- Responsible Gaming: To monitor gaming behaviour patterns for signs of problem gambling and to administer responsible gaming tools including deposit limits, session reminders, cooling-off periods, and self-exclusion as requested by players.
- Platform Improvement: To analyse usage patterns, resolve technical issues, test new features, and optimise the overall performance and user experience of the pk34 Platform.
- Marketing Communications: To send promotional offers, bonus notifications, and other marketing materials to players who have opted in to receive such communications. Marketing communications are always optional and can be withdrawn at any time.
No Profiling for Advertising: pk34 does not use your personal data to build advertising profiles or to serve targeted advertisements on third-party networks. Your gaming activity data is used solely for Platform operation, compliance, and responsible gaming purposes.
6. Legal Basis for Processing
pk34 processes your personal data on the following legal bases, depending on the specific processing activity:
- Contractual Necessity: Processing that is necessary to perform the contract between you and pk34 — namely, the provision of online gaming services under the Terms & Conditions you accepted upon registration. This covers account management, transaction processing, and support delivery.
- Legal Obligation: Processing required to comply with applicable laws and gaming license conditions, including KYC verification, AML transaction monitoring, age verification, and responding to lawful authority requests.
- Legitimate Interests: Processing necessary for the legitimate interests of pk34, provided those interests are not overridden by your rights. This covers fraud prevention, Platform security, analytics, and responsible gaming monitoring.
- Consent: Processing based on your freely given, specific, and informed consent. This applies to marketing communications (email, SMS, push notifications). You may withdraw consent at any time without affecting the lawfulness of prior processing.
7. Data Sharing & Disclosure
pk34 does not sell, rent, or trade your personal data to any third party. We share your data only in the limited circumstances described below, and only to the minimum extent necessary for the relevant purpose:
- Payment Processors: Transaction data is shared with our payment processing partners (JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, Visa/Mastercard network processors) solely to facilitate deposits and withdrawals on your behalf.
- KYC Verification Providers: Identity document data and biometric photos are shared with accredited third-party KYC verification services for the purpose of confirming your identity and age. These providers are contractually bound to process your data only for this specific purpose.
- Gaming Software Providers: Game session data may be shared with the relevant game studios or live dealer platform providers for the purpose of resolving disputes, auditing game outcomes, and maintaining RNG certification records.
- Regulatory and Law Enforcement Authorities: pk34 will disclose personal data to government bodies, regulators, or law enforcement agencies where required to do so by law, court order, or valid legal process. pk34 will seek to notify affected players of such disclosures where legally permitted.
- Fraud Prevention Services: Where fraud, money laundering, or other illegal activity is suspected, relevant data may be shared with specialised fraud prevention and AML detection services or reported to the appropriate authorities.
- Business Successors: In the event of a merger, acquisition, or sale of all or substantially all of pk34's assets, your personal data may be transferred to the acquiring entity, which will be required to honour the commitments set out in this Policy.
International Transfers: Some of pk34's service providers may be located in jurisdictions outside Pakistan. Where your data is transferred internationally, pk34 ensures that appropriate contractual safeguards are in place to protect your data to a standard equivalent to or greater than that described in this Policy.
8. Data Retention
pk34 retains your personal data for no longer than is necessary to fulfil the purposes for which it was collected, or as required by applicable law and our gaming license conditions. The following retention periods apply:
| Data Category |
Retention Period |
Reason |
| Account & Identity Data |
5 years after account closure |
AML legal obligations, gaming license requirements |
| Financial Transaction Records |
7 years after transaction date |
AML compliance, financial regulatory obligations |
| Gaming Session Logs |
3 years after session date |
Dispute resolution, responsible gaming audit |
| Support Communications |
3 years after last interaction |
Quality assurance, dispute evidence |
| Technical / IP Logs |
12 months |
Security monitoring, fraud prevention |
| Marketing Preferences |
Until opt-out or account closure |
Consent management |
| Self-Exclusion Records |
Permanently retained |
Preventing re-registration during exclusion period |
Upon expiry of the applicable retention period, personal data is securely deleted or irreversibly anonymised. Anonymised, aggregated data (from which no individual can be identified) may be retained indefinitely for statistical and platform improvement purposes.
9. Cookies & Tracking Technologies
The pk34 Platform uses cookies and similar local storage technologies to operate effectively and securely. A cookie is a small text file placed on your device by the Platform when you visit. The following types of cookies are used by pk34:
- Strictly Necessary Cookies: These cookies are essential for the Platform to function. They maintain your login session, remember your language preference, and protect against cross-site request forgery (CSRF) attacks. These cookies cannot be disabled without breaking core Platform functionality.
- Performance & Analytics Cookies: These cookies collect anonymised data about how players interact with the Platform — which pages are visited most, how long sessions last, and where errors occur. This data is used to improve Platform performance and user experience. No individually identifiable data is collected through analytics cookies.
- Functional Cookies: These cookies remember your preferences such as default stake amounts, preferred sports categories, or display settings, so the Platform behaves consistently across sessions.
- Security Cookies: These cookies assist pk34's fraud detection systems by establishing a device fingerprint used to identify suspicious login patterns or account takeover attempts.
pk34 does not use advertising cookies, cross-site tracking pixels, or any cookie technology that shares your data with third-party advertising networks. Most web browsers allow you to manage cookie preferences through their settings. Blocking strictly necessary cookies may impair your ability to use the Platform.
Cookie Consent: By continuing to use the pk34 Platform after being presented with our cookie notice, you consent to our use of performance and functional cookies as described above. You may withdraw this consent at any time by clearing your browser cookies and adjusting your browser settings.
10. Your Data Rights
As a pk34 player, you have the following rights in respect of your personal data held by pk34. To exercise any of these rights, contact our support team using the details in Section 15. We will respond to all valid requests within 30 days of receipt, at no charge for standard requests.
- Right of Access: You have the right to request a copy of all personal data pk34 holds about you. We will provide this in a structured, commonly used format (typically PDF or CSV) upon verified request.
- Right to Rectification: If any personal data we hold about you is inaccurate or incomplete, you have the right to request that we correct it. Name corrections and address updates can often be made directly via your account settings.
- Right to Erasure ("Right to be Forgotten"): You may request deletion of your personal data where it is no longer necessary for the purposes it was collected, where you have withdrawn consent (for consent-based processing), or where processing is unlawful. Note that legal retention obligations (Section 8) may restrict our ability to delete certain data immediately.
- Right to Restriction: You may request that pk34 restrict processing of your personal data in certain circumstances — for example, while a rectification request is being reviewed, or where you contest the lawfulness of processing.
- Right to Data Portability: For data processed on the basis of your consent or contractual necessity, you have the right to receive your data in a structured, machine-readable format and to have it transmitted directly to another data controller where technically feasible.
- Right to Object: You may object at any time to processing based on legitimate interests, including profiling. You have an absolute right to object to processing for direct marketing purposes — we will cease marketing communications immediately upon receipt of a valid objection.
- Rights Related to Automated Decision-Making: pk34 does not make any solely automated decisions that have legal or similarly significant effects on players, except where required by AML screening regulations. Where such screening occurs, you have the right to request human review of the automated decision.
- Right to Withdraw Consent: Where processing is based on your consent (marketing communications), you may withdraw that consent at any time via your account settings or by contacting support. Withdrawal does not affect the lawfulness of processing carried out prior to withdrawal.
11. Data Security
pk34 implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, loss, destruction, or disclosure. Key security measures include:
- 256-Bit SSL/TLS Encryption: All data transmitted between your device and pk34's servers is encrypted using industry-standard TLS 1.3 protocols. This applies to all Platform interactions including login, deposits, withdrawals, and support communications.
- Encryption at Rest: Sensitive personal data including CNIC numbers, financial account details, and KYC document scans are encrypted at rest in pk34's database systems using AES-256 encryption.
- Access Controls: Access to personal data within pk34's internal systems is strictly role-based. Only personnel with a genuine operational need are granted access to specific data categories. All internal access is logged and subject to periodic audit.
- Two-Factor Authentication: pk34 encourages all players to enable two-factor authentication (2FA) on their accounts. 2FA is mandatory for all pk34 staff with access to player data systems.
- Penetration Testing: pk34's Platform infrastructure undergoes regular third-party penetration testing and vulnerability assessments to identify and remediate security weaknesses proactively.
- Data Breach Response: In the event of a personal data breach that poses a risk to your rights, pk34 will notify affected players promptly and report the breach to the relevant supervisory authority within the required timeframe under applicable regulations.
- Segregated Player Funds: Player account balances are maintained in accounts segregated from pk34's operational funds, providing financial security independent of the company's operational performance.
Your Responsibility: While pk34 takes every reasonable precaution to secure your data on our side, the security of your account also depends on the strength of your password and the security of your own devices. Use a strong, unique password for your pk34 account and never share your credentials with anyone.
12. Children's Privacy & Age Restriction
The pk34 Platform is strictly for individuals aged 21 years or older. We do not knowingly collect personal data from anyone under the age of 21. Age verification using a valid Pakistani CNIC or passport is a mandatory step before any player can access real-money gaming features or request a withdrawal.
If pk34 becomes aware that personal data has been submitted by a person under the age of 21, we will immediately close the associated account, return any deposited funds to the payment source, permanently delete all personal data associated with the account, and — where applicable — report the matter to the relevant authorities.
Parents and guardians in Pakistan who are concerned about a minor's access to online gaming platforms are encouraged to make use of parental control software available for both Android and iOS devices, and to contact pk34 support immediately if they suspect that a minor has registered an account using false age information.
⚠ 21+ Policy: pk34 operates a strict 21+ access policy across all products including casino games, slot machines, live dealer tables, cricket betting, and all other sports markets. Age gate verification is applied at registration and reinforced at the KYC stage.
13. Third-Party Services & Links
The pk34 Platform may reference or integrate third-party services such as game software providers, live dealer studios, and payment processors. These third parties operate under their own privacy policies and data processing practices, which are independent of pk34.
pk34 performs due diligence on all third-party service providers before onboarding them and requires all providers with access to player data to sign Data Processing Agreements (DPAs) that impose data protection standards consistent with or exceeding those described in this Policy. However, pk34 cannot accept responsibility for the privacy practices of third-party entities beyond the contractual obligations we have imposed on them.
Players are encouraged to review the privacy policies of any third-party services they interact with independently of the pk34 Platform.
14. Changes to This Privacy Policy
pk34 reserves the right to update or amend this Privacy Policy at any time. Material changes — those that significantly affect how we process your personal data or reduce your rights — will be communicated to registered players via their registered email address at least 14 days before the changes take effect.
Minor or clarificatory updates may be made without direct player notification, but the "Last Updated" date displayed at the top of this page will always reflect the date of the most recent revision. We encourage you to review this Policy periodically to stay informed about how pk34 protects your data.
Your continued use of the pk34 Platform following the effective date of any material amendment constitutes your acceptance of the updated Policy. If you do not accept a material change, you must cease using the Platform and submit a voluntary account closure request to pk34 support prior to the amendment's effective date.
15. Contact Us
For any queries, concerns, or requests relating to this Privacy Policy or to the processing of your personal data by pk34, please contact our support team using the details below. All data-related requests will be handled by our designated Data Protection Officer.
- Live Chat: Available 24/7 directly within the pk34 Platform. Recommended for urgent data security concerns or suspected account compromise.
- Email: [email protected] — please mark your email subject line with "Privacy Request" or "Data Subject Request" so it is correctly routed to the DPO team. We aim to acknowledge all privacy-related emails within 48 hours and to provide a substantive response within 30 days.
If you are not satisfied with pk34's response to a privacy concern or data subject request, you have the right to escalate your complaint to the relevant data protection supervisory authority or gaming regulatory authority applicable under pk34's international gaming license.
Response Commitment: pk34 takes all privacy requests seriously. Our DPO team operates seven days a week. For players in Karachi, Lahore, Islamabad, Faisalabad, and all other cities across Pakistan, support is available in both English and Urdu during standard business hours PKT.
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